Who We Are

DBC Brand Communications was founded in 2005 with a sole focus of providing advertising, marketing and insights companies with senior, expert guidance for building their business. Our staff includes former corporate communications heads, experienced agency executives, and business & trade media journalists – all with specific and deep expertise in the sectors we serve.

About Bill Daddi

For the past 15 years, Bill has helped advise and build brand equity for many of the leading companies and associations in the advertising, marketing and insights industries.

Prior to founding DBC Brand Communications, he provided brand communications support for companies ranging from Cotton Incorporated to P&G, Limited Brands, Johnson & Johnson, KAO Corporation, Sears, Kmart, Bacardi USA, Bristol-Myers Squibb and others.

Bill has served as president of Belsito & Company, a healthcare and consumer marketing agency; as senior vice president and head of the national consumer practice for Euro RSCG Magnet; as Managing Director of Lippe Taylor and was a principal with The Dilenschneider Group as well as Director of Communications for Cotton Incorporated.

Bill began his career as a journalist, holding positions with a variety of news organizations including CNN, WPIX-TV News, The McNeil/Lehrer Report, American Baby Magazine and Consumer Electronics Monthly.


Bill Daddi


Our team

Hollis Guerra

SVP, Brand Communications

Caroline Yodice

SVP, Brand Communications

Aaron Peterson

Director, Head of Marketing Services

Sara Serbanoiu

Account Director

Alexandra Bacharach

Media Relations Specialist

Rachel Coulson

Account Supervisor

Theresa Finochiaro

Senior Account Executive

Taylor Carroll

Senior Manager, Content

Hannah Kasoff

Account Supervisor

Abby Centanni

Account Executive

Sabrina Lam

Manager, The DBC Industry Calendar

Michele Pronko

Chief Financial Officer

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