AI Optimization

As AI adoption continues to grow, the way the industry is engaging with the technology is impacting how adtech and martech vendors are discovered and selected. DBC AI Optimization helps companies ensure their PR and content strategies are optimized for visibility in generative AI outputs across platforms like ChatGPT, Gemini, Claude, and other large language models (LLMs).

AI SEARCH AUDIT

An analysis of how a brand currently appears (or doesn’t) across generative search tools.

BRAND PLATFORM DEVELOPMENT First and second party research to inform development of the strategic foundation for your brand. More effective positioning to motivate engagement and deliver against business objectives.
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WEBSITE ENHANCEMENT

Tailoring language, tone, and structure of web content for AI retrievability. This also includes retrofitting high-potential pages for Google’s AI Overviews.

OFF-SITE SUPPORT

Enhancing presence across the web to further drive AI retrievability. This addresses off-site reputation signals including Wikipedia editing, database alignment and repurposing content on indexed platforms like LinkedIn and YouTube.

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